Lusha review (2026): features, pros and cons, pricing
Lusha helps revenue teams research buyers and manage prospect data. Its offering focuses on verified business emails and phones, browser-based prospect research.
Verdict at a glance
Lusha is built for quick lookups of business emails and phones through browser-based research. Plans run from a free tier with 40 monthly credits up to Premium at $299.95 per month billed annually with 3,400 credits, and a custom Scale plan sits above that.
Pros
- Fast contact discovery.
- Accessible free entry.
Cons
- Incomplete records in some segments.
- Credit ceilings may restrict exports.
What is Lusha?
Lusha helps revenue teams research buyers and manage prospect data. Its offering focuses on verified business emails and phones, browser-based prospect research. It is built for quick contact lookups and gradual expansion from a free plan and organizations seeking verified business emails and phones.
Category: Sales Intelligence Software
Lusha key features
| Feature | What we found |
|---|---|
| Contact and company coverage | Verified business emails and phones. |
| CRM enrichment | Bulk enrichment on Starter. |
| Workflow integration | Salesforce, HubSpot. |
| Credit and export controls | Monthly credits: 40 Free, 400 Starter, 600 Pro, 3,400 Premium. |
Lusha pricing
Lusha publishes its plans. Free is $0 with 40 credits per month. Starter is $37.45 per month billed annually or $49.90 billed monthly, with 400 credits. Pro is $52.45 annual or $69.90 monthly with 600 credits. Premium is $299.95 annual or $399.90 monthly with 3,400 credits. Scale is custom. The bill grows with credits and seats, so the number to watch is how many credits each reveal uses. Renewal terms and a price for a 20 person team are not listed on the pricing page.
| Plan | Price | Unit | Notes |
|---|---|---|---|
| Free | $0 | month | 40 credits per month |
| Starter | $37.45 annual / $49.90 monthly | month | 400 credits per month |
| Pro | $52.45 annual / $69.90 monthly | month | 600 credits per month |
| Premium | $299.95 annual / $399.90 monthly | month | 3,400 credits per month |
| Scale | Custom |
Credit and seat bundles; annual pricing shown.
Who Lusha is best for
Best for
- Quick contact lookups and gradual expansion from a free plan.
- Organizations seeking verified business emails and phones.
Not ideal for
- Credits and seat allowances differ by plan; confirm how many credits each reveal consumes.
Lusha alternatives
ZoomInfo GTM WorkspaceTeams that need broad account intelligence alongside CRM workflows.
LinkedIn Sales NavigatorRelationship-led prospecting using LinkedIn network signals.
Apollo.ioSmall teams seeking prospect data and outbound sequences in one tool.
CognismTeams with European prospecting and mobile verification requirements.
UpLeadBuyers wanting transparent contact-credit pricing and a self-serve pilot.
6sense Sales IntelligenceAccount-based selling programs that need prioritization and intent context.
What Lusha really costs
Lusha publishes a starting price but few details about how the bill grows, so the real cost depends on the quote. Use the questions below to turn a sales conversation into a number you can compare.
Questions to ask about price
- Is there a minimum number of seats or a minimum annual spend?
- What is the discount for annual billing, and can we start monthly?
- Which features we need sit in add-ons or a higher plan, and what do they cost?
- How much can the price rise at renewal, and is the increase capped in the contract?
- Are there one-time costs for implementation, onboarding or data migration?
Is Lusha worth the price?
Lusha is good value for an individual seller or a small team that does occasional contact lookups and can start on the free plan, then step up to Starter or Pro as volume grows. It gets awkward for teams that export in bulk, because monthly credits cap how much you can pull. Premium is a big jump from Pro, and Scale needs a quote, so confirm total contract cost and credit allowances before you buy.
Worth it if
- Quick contact lookups and gradual expansion from a free plan.
- Organizations seeking verified business emails and phones.
Look elsewhere if
- Credits and seat allowances differ by plan; confirm how many credits each reveal consumes.
Pricing details most reviews leave out
- Published commercial structure: Credit and seat bundles; annual pricing shown.
- Core scope: Verified business emails and phones; Browser-based prospect research.
- Practical fit: Quick contact lookups and gradual expansion from a free plan.
Our verdict on Lusha
Lusha is a credit-based sales intelligence tool for verified business emails and phones, and it is one of the few in this group that publishes a free plan. The free tier includes 40 credits per month, and paid plans start at $37.45 per month billed annually (Starter, 400 credits). For a single seller who needs quick contact lookups, that is a cheap entry point you can test before paying anything.
The catch is that cost follows credits and seats, not the sticker price alone. Pro adds 200 credits over Starter for about $15 more per month on annual billing, while Premium jumps to $299.95 per month billed annually for 3,400 credits. G2 reviewers rate Lusha 4.3 across 1,671 reviews, and some say credit ceilings can restrict exports.
Lusha FAQ
What is Lusha used for?
Lusha is built for quick lookups of business emails and phones through browser-based research. Plans run from a free tier with 40 monthly credits up to Premium at $299.95 per month billed annually with 3,400 credits, and a custom Scale plan sits above that. It suits quick contact lookups and gradual expansion from a free plan.
Does Lusha have a free plan?
Yes. The Free plan costs $0 and includes 40 credits per month. Paid plans start with Starter at $37.45 per month billed annually.
How much does Lusha cost per month?
Starter is $37.45 per month billed annually or $49.90 billed monthly. Pro is $52.45 annual or $69.90 monthly, and Premium is $299.95 annual or $399.90 monthly. Scale is custom.
What limits how much I can export with Lusha?
Credits do. Monthly allowances are 40 on Free, 400 on Starter, 600 on Pro and 3,400 on Premium. Some G2 reviewers say credit ceilings restrict exports, so check how many credits each reveal consumes.
Sources
Every fact on this page comes from Lusha's own pricing, product or documentation pages, G2 and company records, checked on October 24, 2026. Unknown values are left out instead of estimated.